Vector Consumer expands collagen portfolio with Dose & Co acquisition

Vector Consumer has made a significant move to expand its presence in the collagen market with the acquisition of Dose & Co from Zuru Edge. This follows the company's recent acquisition of the Pura Collagen brand.

Transaction snapshot

  • Deal value: N/A
  • Deal multiples: N/A
  • Deal type: Acquisition
  • Investors: Vector Consumer

Founded in New Zealand in 2019 by nutritionist and naturopath Libby Matthews, Dose & Co offers a range of collagen supplements backed by doctors, dermatologists, and aestheticians. The brand has sold over 4 million tubs and is available in more than 5,000 distribution points globally.

Liverpool-based Vector Consumer was founded by Matt Banks-Crompton and John Pugh in 2019 to disrupt the global consumer healthcare space. The company has delivered impactful health and beauty brands, including the female-focused supplements brand SOLV and the officially licensed Liverpool FC sports and wellness range.

Paige Harris, General Manager of Zuru's Wellness division, expressed excitement about Vector Consumer's dedication to quality and innovation in the wellness category.

Vector Consumer's senior leadership team, led by Managing Director Matt Banks-Crompton, will assume all management of the Dose & Co brand from Zuru Edge. The company has active NPD pipelines and rapid territory expansion plans for its current brands, with Dose & Co set to venture into new beauty categories and formats.

With the global collagen market expected to grow at a 5.8% CAGR to reach $1.03 billion by 2030, Vector Consumer aims to become a leading voice in the nutritional collagen industry through its strategic acquisitions and brand portfolio expansion.

Vector Consumer generates nearly $9 million in annual revenues and expects to double that amount in its first year with Pura Collagen and Dose & Co. The company is ramping up for growth and is interested in acquiring and incubating more brands, particularly those generating annual sales of $5 million to $37 million.

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